Our client is supporting a strategy engagement within the digital payments sector and is seeking consultants with experience in e-wallets, digital payments, and market entry strategy. The project will assess growth opportunities and competitive dynamics within the Southeast Asian payments landscape, with a particular focus on Indonesia.

The client is looking for consultants who can combine strong strategic problem solving with practical industry expertise. Experience within e-wallet providers, digital payments companies, fintechs, or broader financial services organisations is highly valued. In addition, there is a strong interest in candidates with consumer research experience, particularly around customer needs, product design, and proposition development within financial services.

Project Scope

• Client Type: Strategy consulting engagement
• Industry: Digital Payments, E-wallets, Fintech
• Programme Context: Market entry and growth strategy
• Geographic Focus: Indonesia and Southeast Asia

Key Activities

• Conduct market assessments of the digital payments and e-wallet landscape.
• Support market entry strategy development and commercial opportunity analysis.
• Analyse competitive positioning, customer behaviour, and market trends across Southeast Asia.
• Conduct stakeholder, expert, and industry interviews.
• Develop strategic recommendations based on quantitative and qualitative insights.
• Perform research and analysis on digital payments ecosystems, regulatory considerations, and growth opportunities.
• Prepare client-ready presentations and strategic deliverables.
• Collaborate closely with the consulting team to deliver high-quality outputs within a fast-paced engagement.

For consultants with consumer research expertise:

• Support customer needs analysis and segmentation.
• Assess customer journeys and product propositions.
• Provide insights to inform product design and go-to-market strategies.
• Translate customer research findings into actionable business recommendations.

Your Background

Essential

• Experience in strategy consulting, corporate strategy, fintech, payments, or related sectors.
• Strong understanding of e-wallets, digital payments, or fintech ecosystems.
• Experience supporting market entry strategy, growth strategy, or commercial strategy engagements.
• Strong analytical, research, and problem-solving skills.
• Ability to work independently and own workstreams.
• Excellent communication and stakeholder engagement skills.

Preferred Senior Profile

• 5–10 years of experience.
• Deep expertise in digital payments, e-wallets, or fintech strategy.
• Experience leading workstreams and managing stakeholder interactions.

Preferred Consultant Profile

• 2–5 years of experience.
• Experience conducting market research, competitive analysis, and strategy development.
• Strong presentation and analytical capabilities.

Desirable

• Fluent Bahasa Indonesia.
• Experience working within Indonesian digital payments, fintech, or e-wallet businesses.
• Knowledge of payments markets in other Southeast Asian countries.
• Background within leading e-wallet providers, digital banks, payment processors, or fintech organisations.
• Strong consumer research experience within financial services, including customer insight generation, product design, proposition development, and customer experience analysis.